Today, Activision decided to do something very interesting to promote Call of Duty. The company decided to change the name of Call of Duty’s Twitter account to “Current Events Aggregate” and started posting.
BREAKING NEWS: Unconfirmed reports are coming in of an explosion on the North bank of the Singapore Marina.
The cause of the explosion is unknown, but large plumes of dark smoke have been seen rising from the site.
This continues on with city authorities issuing orders, drones being spotted above the city, confirmation of the explosion taking place at Singapore Research Laboratories, and people rioting within the Quarantine Zone.
The string of tweets finally ends with a confirmation that this was all fake:
This was a glimpse into the future fiction of #BlackOps3.
However, the story itself is very nerve-racking. In August, there was an explosion in Thailand that was revealed in a very similar way.
Worst of all, this was a very serious matter. Orson Welle’s War of the Worlds may have faked an alien invasion, but Activision just tried to fake a terror attack. Panic and outrage may just ensue at the stunt.
Be sure to check out Call of Duty‘s official Twitter here to read all the mayhem that ensued.
Call of Duty: Black Ops III releases November 6 for PlayStation 4, PlayStation 3, Xbox 360, Xbox One, and PC.
What do you think of this stunt? Is it took risky or just risky enough?
