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Veteran Microsoft Marketers Resign Days Before Xbox One Releases

Two veteran marketers with a decade each of experience working with Microsoft have resigned days before Xbox One comes out. The turbulent times behind Microsoft's closed doors have clearly not settled.

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The Xbox One has had a rocky road leading from its announcement to release.  We are finally within days of the next-gen console hitting the open market, so aside from distribution issues, one would hope it was smooth sailing at least until the console was released.  One would be wrong.  Two long-time veterans of Microsoft, marketers with what Twitter notes as 10-12 years of experience, have reportedly resigned this morning.

Resignations are hardly an uncommon occurrence, even amongst employees who have worked for so long in one place.  Multiple such resignations within mere days of such an event as Xbox One's official release is a bit more worth noticing, particularly given the colorful history Microsoft has had with both its public relations and its investors since the new console was announced.

The company has not seemed to have its head on straight on many issues, from openly talking about possibly selling off its console to offering the same vague and disclaimer-ridden reassurances we have all heard before from companies we know not to trust.

Why these marketers resigned and what their leaving might portend for the future of both Microsoft and the gaming industry itself will hopefully become clear soon.

Originally Published Nov. 13th 2013

Featured Columnist

Writer, gamer, and generally hopeful beneath a veneer of cynicism.



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Comments
  • 41
    Destrolyn.Bechgeddig 12 months ago
    Featured Columnist
    Or maybe it could be over the embarrassment of some really terrible marketing?

    I mean, wth does this even mean? :P

    http://i0.wp.com/pixelenemy.com/wp-content/uploads/2013/09/XboxOnebetatested.jpg

    As much as I'm a Sony fanboy, I do hate to see how what is otherwise a solid console take a nose-dive because of the greed and the insatiable corporate appetite of Microsoft. Selling off the Xbox division would do wonders for the console as it might actually put it in the hands of people who actually understand the gaming community, rather than just attempt to extort every last penny from them :/
  • 60
    Wokendreamer 12 months ago
    Featured Columnist
    This would definitely make sense, but the timing is extremely awkward. You'd think with all the previous issues and fuss Microsoft would be going way out of its way to keep itself projecting a calm, confident front through the launch.
  • 36
    Ryan Kerns 12 months ago
    Featured Columnist
    Don Mattrick leaving to work for Zynga right after revealing the Xbox One was just as awkward. I wouldn't want to market or do PR for a company with such serious "image problems" either.
  • 60
    Wokendreamer 12 months ago
    Featured Columnist
    It is a lot of fun speculating what, exactly, was the tipping point for these two to resign. After the past year, it seems incredible there was something even worse coming.

    Maybe they were worried the current culture in Microsoft's stockholders would start blaming the marketers if the console flopped. That would certainly be motivation to NOT be around when it released, or at least to be able to defend oneself without being penalized.