PS4 Sales Lagged in November Because of Xbox One Price Cut
As if Sony's luck couldn't get any worse this week, the company now says that PS4 lost out to Xbox One because of pricing and bundles.
In an interview with Reuters, CEO of Sony Computer Entertainment Andrew House mentioned that the reason for US and UK PS4 sales being weak in November relative to the Xbox One was the latter's price cut.
Even with Xbox bundles, the price points ended up between $350 and $500, as compared with PS4's $400 price tag.
For Black Friday, many big US retailers bundled the Xbox One with accesories and titles like Assassain's Creed and Destiny. Even with Xbox bundles, the price points ended up between $350 and $500, as compared with PS4's $400 price tag.
Another possible cause for Microsoft's unexpected victory is the release of Halo: The Master Chief Collection, which debuted in mid-November.
The Xbox One had been lagging behind PS4 in sales for all of 2014, and only overtook it once before in December 2013, just after they both debuted. In the background of this latest console battle, but certainly not of it, is the Wii U. Nintendo's console has posted strong sales numbers in the past few months, thanks to big releases like Super Smash Bros and Mario Kart 8. So this still is very much a three-way race that could go any way.