Mama Mia! Did Nintendo of America File a New Mario & Luigi Trademark?

Could this point to a new Mario & Luigi game, or is it just run-of-the-mill legalese?

There's been a fair bit of doubt about the future of the Mario & Luigi series since developer Alpha Dream filed for bankruptcy last year. However, a new trademark surfaced in Argentina that could point to a new Mario & Luigi Switch game on the horizon.

Nintendo of America was responsible for filing the trademark, and the trademark was first uncovered by Let'sGoDigital — the same outlet responsible for uncovering the PS5 devkit and possible new PS VR patent. There's no doubt the trademark is for Mario & Luigi games, because the description reads:

Computer game cartridges; game memory cards; computer game software; video game memory cards; interactive entertainment software to play video games; covers for mobile phones.

Whether it's for a new Mario & Luigi game is a bit murkier. Normally, we'd expect to find a Japanese-filed trademark for a new installment in a Nintendo franchise. The trademark does include mention of things like phone cases, but that could just be general legal jargon; after all, we've never seen official Mario & Luigi memory cards, and even the official Nintendo-published Switch SD cards don't have licensed properties on them.

So, this could sadly just be a case of keeping hold of trademark IP so it doesn't get into the wrong hands. If so, it's a bit of a shame. The Mario & Luigi series was a shining (bean)star among handheld RPGs, but it faltered thanks to a slew of remakes and declining interest in the 3DS after the Switch launched.

We'll be following this in the months to come, so stay tuned to GameSkinny for more Mario & Luigi news as it develops.

Contributor

Josh Broadwell started gaming in the early '90s. But it wasn't until 2017 he started writing about them, after finishing two history degrees and deciding a career in academia just wasn't the best way forward. You'll usually find him playing RPGs, strategy games, or platformers, but he's up for almost anything that seems interesting.

Published Jan. 13th 2020

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