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After the XBOX ONE Reveal: Microsoft Stocks Down, Sony Stocks Up

After the XBOX ONE reveal, Microsoft stocks go down as Sony stocks go up.
This article is over 11 years old and may contain outdated information

Shortly after Microsoft’s reveal for their hyped up XBOX ONE console, denizens of the internet began to notice something peculiar on the Nasdaq: Microsoft stocks are going down.

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Investors do not seem happy with the reveal.

For those of us of who watched the reveal of the system, it was easy to see why the stock would go down. If you were not watching, the initial focus of the event was less on XBOX ONE’s gaming capabilities and much more on its functions as a multimedia device.

Eventually, coverage did turn to its games, but most of them were EA Sports titles and the newest Call of Duty. Microsoft made it very clear at the conference which demographic they were appealing to.

According to a tweet by Adam Sessler in the header image, the press did not seem pleased by the reveal. Apparently, Microsoft’s investors were not very pleased either.

On the flip side of the coin, Microsoft’s reveal helped boost Sony and Nintendo’s stocks a bit. I am sure the folks working on the PS4 will be sending thank you cards to Marc Whitten and co.

Microsoft accidentally gives competitors a bit of a boost.

It is hard to say with any certainty what is driving away investors from Microsoft’s new XBOX ONE, but if I were to take a guess, I would say that it is possible fear of the casual market drying up like what happened with the Wii this generation. We will have to wait until E3 to see if they can recover the faith of their investors.

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Joseph Rowe
World traveling English teacher, writer, and aspiring front-end developer.