Image Credit: Bethesda
Forgot password
Enter the email address you used when you joined and we'll send you instructions to reset your password.
If you used Apple or Google to create your account, this process will create a password for your existing account.
This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.
Reset password instructions sent. If you have an account with us, you will receive an email within a few minutes.
Something went wrong. Try again or contact support if the problem persists.
eSports betting is going mainstream as big investors are moving in to take a slice of the pie.

eSports Betting is Going Mainstream

eSports betting is going mainstream as big investors are moving in to take a slice of the pie.
This article is over 7 years old and may contain outdated information

eSports betting is now making its way out of the underground and into the mainstream as bookmakers are getting themselves ready for a major influx of business from the competitive gaming community.

Recommended Videos

Betting on competitive gaming is nothing new. Recently however, Valve closed all the unregulated outlets. According to Eilers & Krekcih Gaming and Narus Advisors these sites were estimated to bring in $7.4 billion in 2016, if they had not been shut down .

As the unregulated sites have been mostly uncovered and shut down, it is expected that more bettors are due to move into the regulated market. Moritz Maurer, the head of eSports at London-based Genius Sports — a sports data company that provides “data-driven solutions to sports, media and regulated betting market” — estimates that the industry will reach around $2.2 billion.

Now that competitive gaming is growing into the mainstream with help from such companies as TBS, Maurer believes it’s time to start taking notice.

“We see this as a major opportunity,” Maurer told Bloomberg.com. “If you want to invest in eSports gambling, this is the time.”

Danish gambling site Danske Spil is taking the investment seriously and customizing their betting opportunities for eSports enthusiasts. The company’s eSports manager Kasper Nemeth told Bloomberg about the difficulties involved in such operations:

“We can’t approach them the same as our normal bettors, because the eSports bettors are a group for themselves. Instead of trying to make them traditional sports bettors, we’re giving them their own playground.”

This means that options will be included for both betting on overall matches as well as live betting for in-game situations that are constantly changing in real time.

As regulated eSports betting becomes the primary option for gamblers, sites will look for new ways to entice the audience. 

“This is the future of sports, and we have to focus on that so we don’t get left behind,” spokesman for Sky Betting Adam Smith told Bloomberg.com. “We just need to put ourselves in the shop window a little more.”


GameSkinny is supported by our audience. When you purchase through links on our site, we may earn a small affiliate commission. Learn more about our Affiliate Policy
Author
Image of H3nleY
H3nleY
False