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Kickstarter Suspends Project that Drains Blood During Gameplay

A Kickstarter project that drains gamers' blood while playing had its funding halted.
This article is over 10 years old and may contain outdated information

A Kickstarter project that drains a player’s blood while playing video games is suspended due to its potential dangers.

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The project, called Blood Sport: The Ultimate in Immersive Gaming and created by Brand & Grotesque, attaches to a game controller and after each rumble, the unit draws blood from the player. Ideally, it works best in games like Call of Duty, where each time a player gets shot in the game, the controller rumbles a bit, and the blood is drawn.

Due to the serious nature of the device, Kickstarter suspended the funding to look further into it the safety and reasoning behind it. But it didn’t stop 39 backers from already pledging $3,390 CAD. Backers would get their money back if Kickstarter ultimately decided to close the listing via Kickstarter’s all-or-nothing philosophy.

Brand & Grotesque had a response in the comments section shortly after Blood Sport’s invention.

Hi All! We’re currently suspended and looking into the reason. Stay tuned, and make sure to start training for Blood Sport by donating some blood down at the clinic while we figure this out!

Why would you play with Blood Sport?

Two major questions pop up immediately when looking at this project — how is it safe? And why in the world would anybody use it? First, the unit is programmed to monitor how much blood is taken out, and players have to put in vital statistics so the unit knows that it’s time to stop drawing blood at a certain moment.

Ultimately, the reasoning for the project is to help donate blood. This isn’t something that people will just fund on Kickstarter and get in the mail; the creators will instead by going across the country demonstrating the device. Anybody that participates will be monitored.

Originally, the project was to release in mid-March to coincide with the release of Battlefield Hardline, but that’s if funding actually resumes in the near future. What are your thoughts on a blood draining device during gameplay, and was Kickstarter right or wrong to suspend the funding?

Image credit: Huffington Post


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Image of Brian Spaen
Brian Spaen
Freelance video game and sports writer. I'm the guy who picks Saints Row over Grand Theft Auto. Mario is my idol.