After more than half a decade, the Angry Birds commercial train continues to roll on, this time by partnering with the advocates of awesome, LEGO.
Rovio, the creators of the most downloaded mobile game ever, announced today that in conjunction with the release of The Angry Birds movie next year, they have partnered up with the LEGO Group to develop a new line of their world-famous construction toys based on the new film.
*unofficial homemade version*
Jill Wilfert, Vice President, licensing & entertainment at The LEGO Group, said:
“We seek partnership with globally relevant properties that offer a unique and rewarding play experience to our fans, and our designers are having fun developing building sets that leverage the engaging play and deconstruction found in the Angry Birds game.”
Seeing as both LEGO and Angry Birds have become titans in the gaming industry (and have a mutual licensing partner in Star Wars), it wouldn’t be too far-fetched to see a LEGO video-game adaptation of Angry Birds in the near future.
