Lionsgate has recently invested heavily in the highly-acclaimed game developer and publisher Telltale games as part of Lionsgate’s continuing efforts to diversify its content business. Both companies announced the partnership, and have stated that as part of the investment, Lionsgate Chief Executive Officer Jon Feltheimer will join Telltale’s board of directors.
So why would Lionsgate, a company famous primarily for its films, be interested in a company like Telltale? Put simply, Telltale has a track record of producing hit storytelling games, and their most popular titles have brought hit televisions series Game of Thrones and The Walking Dead into the medium of games.
Telltale Games has a history of bringing hit television series to the world of video games – a track record that Lionsgate hopes to benefit from.
As Lionsgate CEO Feltheimer put it:
Telltale is one of the premier storytellers in the gaming world today. Their leadership in narrative-driven episodic games, together with our investment and the potential opportunities created by our premium content expertise, will continue to strengthen their ability to offer exciting new avenues of storytelling to their next generation audiences across a broad range of platforms.
This new partnership allows them to expand their brand beyond the silverscreen and television, but Telltale CEO Kevin Bruner explains that Telltale stands a lot to gain from this business relationship, as well. In addition to having access to a wealth of new potential stories to tell in their games, it also opens up the possibility of bringing some of their popular games to episodic television.
How do you feel about this new partnership? Can we expect great things to come from Lionsgate and Telltale? What games would you like to see brought to television? Let us know in the comments below!
